Senior Product Marketing Manager

MoxiWorks is a leader in the PropTech SaaS industry, developing tools to empower real estate professionals, and helping agents find, win, and close more deals. With the real estate industry undergoing major change, MoxiWorks seeks to redefine accessibility, usability, and utility of sales and marketing software used by real estate brokerages and their agents.  

We are seeking a Senior Product Marketing Manager who will be responsible for positioning our products in a competitive market, developing go-to-market strategies, compelling messaging and positioning; sales and marketing collateral and tools that drive awareness; user adoption, and customer retention. You will collaborate closely with Growth Marketing, Corporate Marketing, Product Management, Sales, and Customer Success to ensure our product story resonates with the right audience at the right time. 

Location: Bellevue, WA Headquarters-Hybrid (3 days per week)

Your Next Opportunity:

• Go-to-Market (GTM) Strategy – Develop and execute GTM strategies for new product launches, features, and market expansions. 
• Messaging & Positioning – Craft clear, compelling messaging and value propositions that differentiate our product, including defining target market segments and buyer personas to guide messaging and GTM initiatives Content & Campaign Development – Create product marketing materials, blog posts, case studies, webinars, and sales enablement assets. 
• Customer & Market Insights – Conduct research to understand market trends, competitor positioning, and customer pain points. 
• Sales Enablement – Equip the sales team with the necessary tools, content, and training to effectively sell and support the product. 
• Customer Advocacy & Retention – Develop campaigns to drive user adoption, engagement, and expansion within existing accounts. 
• Customer Journey Optimization – Map and optimize the customer experience from awareness through expansion using product usage data and customer feedback to identify friction points, growth opportunities, and inform marketing strategies and product roadmap inputs. 
• Product Council Representation – Serve as marketing's voice on the product council, providing market insights to inform product strategy, roadmap prioritization, and feature development decisions 

What Qualifies You:  

• 5+ years of experience in product marketing of mid-market B2B SaaS products, with a strong preference for product-led growth (PLG) experience. Experience in marketing SaaS tools to B2C audiences is also beneficial. 
• Experience in end-to-end product launches with mid-market-focused B2B products. 
• Real estate or PropTech industry experience preferred 
• Ability to execute cross-functionally with sales, marketing, and product teams. 
• Outstanding messaging and storytelling skills to a business buyer. 
• Experience in developing sales and marketing presentations and collateral. 
• Comfortable in a fast-paced, ambiguous environment. 
• Excellent communication skills and ability to work on multiple initiatives simultaneously. 
• Strong analytical skills and experience in data-driven decision-making. 
• Product analytics tools experience preferred (Amplitude, etc.) for user behavior analysis 
• An innate sense of curiosity combined with problem-solving skills. 
• Entrepreneurial, self-starter, and results driven. 

Annual Salary Range: $110k - 130K depending on experience/acumen 

Moxians Are Covered:

All benefits are subject to review on an annual basis whereas we continuously assess our total reward proposition aligning with the needs of our people, our business and the market.

Benefits are offered 1^st of the month.

• Medical/Dental/Vision
• Paid Time Off
• Holiday Pay-11 days
• Bereavement days
• Get paid on your birthday
• STD/LTD-company paid
• Supplemental Life, Critical Illness, Accident
• PerkSpot
• Employee Assistance Program
• Wellbeing Program
• Discounted Pet Insurance
• Office Lunch
• Employee Engagement Programs

Note: benefits may vary by country and region we operate in.

EEO Statement:

MoxiWorks is an equal-opportunity employer and prohibits discrimination and harassment of any kind. We are committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at MoxiWorks are based on business needs, job requirements and individual qualifications, without regard to race, color, creed, religion or belief, gender, age, sexual orientation, national origin, disability, veteran status, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. MoxiWorks will not tolerate discrimination or harassment based on any of these characteristics.