Product Marketing Manager

Our client, an innovative AI/ML-driven insurance software startup, is redefining how insurers assess and price risk. Their category-creating RiskOps platform leverages deep reinforcement learning to help insurance companies optimize their portfolios, improve underwriting precision, and maintain equitable pricing even in the most complex markets.

By transforming underutilized data into actionable intelligence, their solution empowers underwriters to make faster, smarter decisions, keeping them in control while driving better outcomes for both insurers and policyholders.

As a Product Marketing Manager, you'll take the lead in shaping go-to-market strategies, refining product messaging, and executing campaigns that fuel adoption and growth. You'll bridge the gap between product innovation and market success helping define how a new category in insurance technology comes to life.

Key Responsibilities

• Go-to-Market Strategy: Build and execute launch plans for new products, features, and updates.
• Positioning & Messaging: Craft compelling, differentiated narratives that resonate with target personas and verticals.
• Competitive Intelligence: Track market trends and competitors to shape product strategy and positioning.
• Sales Enablement: Create tools like demos, case studies, and competitive guides to empower the sales team.
• Customer Insights: Develop a deep understanding of user needs and translate them into impactful marketing programs.
• Cross-Functional Collaboration: Partner closely with Product, Sales, and Customer Success to align messaging and strategy.
• Campaign Execution: Lead integrated marketing efforts to drive adoption and retention.
• Analytics & Reporting: Measure success and continuously optimize programs for impact.

Qualifications

• 6+ years in product marketing, within B2B enterprise software or SaaS
• Experience at a big tech company for a few years -> scaling startup
• Proven success in driving go-to-market and product launch strategies
• Strong analytical, strategic thinking, and storytelling skills
• Excellent communicator with a talent for simplifying complex technology
• Highly collaborative, with experience influencing cross-functional teams
• Comfortable working with AI/ML or technical SaaS products

This is a unique opportunity to join a fast-growing, mission-driven startup that's transforming how the insurance industry manages risk through AI.

Product Marketing Marketing