Product Marketing and Content Coordinator

Are you a creative go-getter with an eye for style and a love for content creation? Hammer Made is looking for a versatile Product Marketing & Content Coordinator to join our team. This role blends fashion, storytelling, organization, and execution — perfect for someone who wants to grow within a brand that values originality, detail, and hustle.    

This is an in-person role based out of our HQ in Eden Prairie, MN.
If you’re ready to roll up your sleeves and help shape the voice and visuals of a premium menswear brand, we’d love to meet you.

What You’ll Do:

Social Media & Content Management

• Assist with content creation across Instagram, TikTok, and Facebook
• Monitor trends, engage with our audience, and manage reposts/comments
• Capture and edit short-form video (Reels, Stories, TikToks)
• Plan and support photo shoots (steaming, prepping, organizing outfits, uploading/editing images)
     
• E-Commerce  Coordination
   
  • Upload products to Shopify with accurate images, tags, and descriptions  
  • Maintain and update product listings on our Shopify site, ensuring accuracy in images, descriptions, pricing, and categorization.
  • Curate how our products are presented — from category flow to homepage features — so the site feels as intentional as our in-store experience.

• Influencer & Agency Support
  • Identify and coordinate with influencers for product gifting and collaborations
  • Provide creative assets to external partners and agencies
  • Help activate seasonal campaigns and marketing initiatives

 Benefits & Perks:

• Medical, Dental and Vision insurance, STD, LTD and Life Insurance eligible
• Employee discount on Hammer Made clothing
• Clothing allowance
• Access to behind-the-scenes brand shoots and campaigns.
• Room to grow - this role can evolve into more creative or marketing paths.
   

Qualifications:

• College degree (Bachelor’s) in Marketing and/or Business preferred.  
•  Extensive experience in Social Media beyond merely day-to-day personal use. 
•  Experience working with Shopify is a plus.
• Bonus points for: experience in copywriting, photography and/or video editing and utilizing AI tools.
• Have a sharp eye for detail and a love for fashion and visual storytelling
• Are organized, tech-savvy, and comfortable working in Google Docs
• Love making things look good — whether that’s a display or a digital layout
• Thrive in a fast-paced, style-driven, collaborative environment
• Are curious, coachable, and ready to learn from agencies and consultants 
• Want to grow with a brand that rewards initiative and fresh ideas
• Ability to produce and edit short-form video content 
• If you enjoy designing in Canva for fun — even better.