Senior Product Marketing Manager - Link
- Develop the annual product marketing plan in collaboration with field marketing
- Work closely with the global and regional marketing and strategy teams to develop product messaging to be used across all media and customer engagement channels
- Gain a deep understanding of buyer needs and how Veeva solutions meet those needs
- Create go-to-market programs for new offerings, market segments, and geographies
- Empower sales to communicate our products effectively to prospective customers
- Lead global cross-functional launch and release marketing initiatives
- Partner closely with product and market strategy to gain a deep understanding of the product vision, upcoming functionality, and determine how best to communicate this externally
- Build product awareness through PR, article placements, and social media
- Proactively identify customer success and bring those stories to life for use in
- marketing
- Create content (e.g. thought leadership, videos, website copy, blog posts,
- infographics) to articulate the benefits of the solution to the marketplace
- Create and maintain a library of sales tools, such as customer presentations and competitive materials
- Contribute to key customer events, including Veeva Commercial Summit, and other
- major industry conferences
Requirements
- 5+ years of enterprise software product marketing experience
- Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging and content.
- Experience writing thought leadership content (whitepapers, blogs, infographics, etc.)
- Fast learner, detail-oriented, and must enjoy fast-paced work environments.
- Proven ability to build relationships with other teams and across all levels
- Strong project management skills with exceptional attention to detail
- Able to work independently with little management oversight
- Ability to lead and influence across functions
- Strong presentation skills
- Self-motivated, innovative, collaborative, creative, and analytical
Nice to Have
- Success in bringing innovative B2B offerings to market
- Product marketing experience related to cloud technology
- Life sciences industry experience a plus
- Experience working globally
- Bachelor’s Degree
Perks & Benefits
- Allocations for continuous learning and development
- Health and wellness programs
- Allocations for company donations to charities of your choice
- Flexible PTO
- Work Anywhere policy
The salary range listed represents the potential base salary range for this position. The actual salary will vary for each candidate based on experience, market, and expected contributions.
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Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com. Position may not be eligible for remote work in Colorado.