Product Mkt Mgr I
For more than four decades, Axcelis Technologies has been at the forefront of innovation in semiconductor manufacturing technology. Chipmakers around the globe rely on our tools and process expertise to deliver the semiconductors that power modern life from smartphones and computers to cameras and cars. Our influence is global, with more than 30 offices worldwide, an installed base of thousands worldwide and a customer list that includes the world's largest semiconductor manufacturers.
Our team is expanding, and we are currently hiring a Product Marketing Manager. This position can be flexible to accommodate candidates who would prefer a hybrid schedule (a mix of remote and in our Beverly, MA location). Candidates located on the U.S. east coast may be considered for a remote schedule.
Responsibilities:
Defines the development of the Axcelis Multi-wafer products, specifically the GSD and GSD/HE, including product strategy, requirements, and value-based pricing to support market share growth and increased margin.- Oversees market research and identifies customer needs.
- Tracks and reports competitive product offerings and capabilities.
- Leads the development of new product definition and business plans.
- Leads product strategic planning process, including situation and strategy.
- Successfully creates and carries out the product marketing strategy.
- Develops product positioning to drive competitive advantage, revenue, and market share.
- Develops product marketing plan and materials to bring product(s) to market.
- Creates market demand by collaborating, supporting, and enabling sales.
- Collaborates and prioritizes customer demo requests, timing and data required.
- Defines tool configurations and options for sale, supports upgrade development for install base.
- Owns product performance specifications and supports spec responses.
- Defines tool configurations and options for sale.
- Engages with customers and communicates customer feedback to engineering, manufacturing, and sales to enhance existing product(s) or product line(s).
- Supports upgrade development via ROI calculation. Develops upgrade promotion and positioning in context with product roadmap.
- Manages product life cycle including components and assemblies. Collaborates on transition strategies of install base to latest configuration.
- Supports Aftermarket organization for the GSD, GSD/HE and Purion products for Aftermarket business growth
- Defines GSD, GSD/HE and Purion upgrades roadmap to support aftermarket revenue and margin growth
- Develops Purion Platform upgrade collateral for use in aftermarket sales process to improve install base commonality
- Develops to market strategies and business plans to transition end-of-life products to the more modern configuration
- Supports aftermarket team by creating bundling strategies for existing upgrades to improve installed base performance and grow and protect Axcelis aftermarket revenue.
BASIC QUALIFICATIONS:
Minimum of 5 years' product marketing management experience gained in the semiconductor equipment, device, materials, or capital equipment sector preferred.- Technical Bachelor's degree required.
- Must be technology-minded, with excellent collaborative skills with the ability to lead and work effectively with cross-discipline teams across the business.
- Must have strong research skills and the ability to gain insight into the customers' needs and experiences.
- Must have a demonstrable mix of creative and structured thinking and be able to execute effective marketing strategies.
- Is enthusiastic and determined to achieve increased market share and revenue growth for assigned products.
- Must be able to read, write, comprehend, and speak English sufficiently well to perform job functions.
- Willingness to travel internationally, eventually to est. 15-20%.
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EQUAL OPPORTUNITY STATEMENT
It is the policy of Axcelis to provide equal opportunity in all areas of employment for all persons free from discrimination based on race, sex, religion, age, color, national origin, disability status, medical condition (including pregnancy), veteran status, sexual orientation, marital status, or any other characteristic protected by federal, state or local law. Axcelis will provide reasonable accommodation necessary to enable a disabled candidate or employee to perform the essential functions of the position, unless the accommodation would create an undue hardship for the Company.