Product Marketing Manager
About OnPay
OnPay is a fast-growing software company headquartered in Atlanta offering a modern cloud-based payroll, HR, and benefits solution for small to midsize businesses. We’re currently seeking talented and curious individuals to join our team. We want to hear from you if you are interested in joining an exciting and fast-growing company!
We’re looking for a well-rounded Product Marketing Manager (Atlanta HQ, Flex or Remote) to develop and deliver go-to-market strategies for our innovative software products. As a key member of our team, you'll have the chance to showcase your skills in a broad range of product marketing competencies and collaborate closely with cross-functional teams, including product, engineering, sales, and client support. This role offers ample opportunities for personal and professional growth as our company continues a phase of rapid growth.
Role Responsibilities:
Research — Keep abreast of the market, customer insights, and competitive landscape that impact our product and customers
Product positioning and messaging — Help define and deliver product positioning and messaging that effectively resonate with our target audience
Go-to-market — Develop and execute go-to-market strategies for OnPay’s software products
Cross-functional collaboration — Work closely with teams across the organization on high-impact projects, including marketing campaigns and product launches
Sales enablement - Ensure teams have the resources and knowledge to effectively support customer acquisition and retention, product awareness, and cross-sell goals
Data ops and analysis — Analyze customer, lead, and research data in order to make product recommendations and improve marketing performance
Traits and Skills We Seek:
Organization and follow through — You’re comfortable working with a lot of moving parts, sticking to deadlines, and documenting processes — all while keeping projects moving forward efficiently
Curiosity — You’re always looking to further your understanding of the target audience and seeking new ways to reach them
Analytically inclined — You’re comfortable getting into the weeds with an Excel spreadsheet, but you’ll also have a knack for streamlining the details
A creative problem solver —- You’ll be able to approach problems with balanced streaks of creative and analytical, logical thinking
Outstanding communication chops — You’ll have excellent written and verbal communication skill, whether it’s writing copy or delivering a presentation to key stakeholders
A pioneering spirit — You’re proactive, solution-oriented, and not intimidated by a project without a defined roadmap
Interpersonal skills — You are eager to build collaborative relationships, understand operations and requirements across teams, and work together to deliver successful projects
Education and Experience:
We want to say that you should have 5+ years of relevant marketing experience, but we’d hate to discourage anyone who doesn’t quite fit the bill. Some previous experience working with HubSpot, Salesforce, Marketo, or similar is desirable. Not required, but you’d get bonus points for experience or education in the payroll, accounting, finance, or HR fields.
Perks:
A casual team-oriented environment with a solid work/life balance and flexible work options
Stock Options
Four weeks of paid time off plus paid holidays and generous Parental Leave
Medical, Dental, Vision, Short-term/Long-term Disability, and Life Insurance
On-site training at our Ponce City Market HQ
Stocked kitchen with a variety of snacks and drinks
Ponce City Market employee discounts & more!
OnPay is an equal opportunity employer. OnPay makes all employment decisions without regard to gender, sexual orientation, gender identity, race, color, religion, age, pregnancy, national origin, veteran status, disability or any other classification protected by applicable laws.