Product Marketing Manager
Overview
Aquent's Client is looking for a Product Marketing Manager to join our cloud migrations marketing team. Your role will be to develop and implement marketing strategies and programs to compel our existing customers to migrate from The Existing Company Server or Data Center (our on-premise products) to The Company Cloud (our SaaS products). You’ll create integrated marketing campaigns, support new feature launches and create sales enablement artifacts. You’ll directly impact the Client's #1 company objective to get our customers to the cloud.
About You:You have 3-5+ years of B2B product marketing experience, ideally at a technology company, or have an aptitude for understanding and ramping on new technologies. You have been responsible for creating, driving, and managing go-to-market plans and owning a product's core messaging and positioning. You're a passionate, self-starter with a no-bullshit, can-do attitude. You're eager to jump in and get things done but don't get flustered in a fast-paced and often changing environment.
An ideal candidate will be able to:
- Develop the end-to-end strategy for your integrated marketing campaigns
- Create engaging and educational assets and messaging including videos, blogs, whitepapers, sales pitch decks, webinars, and landing pages on our website
- Work with demand generation to choose your promotion channels, including email, organic and paid social and the Community
- Enable Sales & Solution Partners with pitch decks, FAQs, and objection handling
- Launch, measure, and iterate on your campaign
Education/Experience:
- Bachelor's degree in marketing or other relevant fields, or equivalent experience/training required.
- 3-5+ years of related experience required.
We believe that the unique contributions of all users create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
The target hiring compensation range for this role is the equivalent of $47.37 - $52.63 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.