Product Marketing Manager
Torrance, CA
The Senior Marketing Manager will oversee all aspects of the company’s marketing, including product marketing, branding, digital marketing, promotions, and player relations.
Key Responsibilities:
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2023 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use .
Key Responsibilities:
- Create and implement marketing strategies that increase consumer engagement, brand awareness, and sales growth across the companies sports brands.
- Manage all elements of the product launch process by assessing product positioning, creating marketing collateral, and identifying target audiences.
- Allocate marketing budgets to optimize initiatives and drive business results.
- Develop strategies to drive customers to the website, improving the site's design, UX, traffic, and content.
- Manage and develop a team of marketing professionals.
- Conduct market research to identify new opportunities, target audiences, and industry trends to inform marketing strategies and tactics.
- Analyze the effectiveness of marketing strategies and report results to relevant departments.
- Keep up-to-date with consumer trends and the needs of local markets to ensure an in-depth understanding of the brand positioning compared to competitors.
- Stay current on products, market conditions, competitive activities, advertising, and promotional trends.
- Other duties as assigned by management.
- Bachelor’s Degree in Marketing, Business, or a related field. A Master’s Degree in Business Administration, Marketing, or similar is preferred.
- 10+ years of experience in marketing or a related field, with a track record of developing and executing successful marketing campaigns.
- Strong leadership and management skills, with experience managing teams and working cross-functionally.
- Proven working experience in digital marketing and website strategy and management.
- In-depth knowledge of tennis, badminton, and/or golf industries.
- Strong oral and written communication skills, with the ability to work through difficult situations with professionalism and diplomacy.
- Ability to work on multiple projects simultaneously.
- Leadership: exhibits confidence in self and others; inspires and motivates others to perform well; effectively influences actions and opinions of others; accepts feedback from others; gives appropriate recognition to others.
- Strategic Thinking: develops strategies to achieve organizational goals; understands the organization’s strengths and weaknesses; analyzes market and competition; identifies external threats and opportunities; adapts strategy to changing conditions.
- Interpersonal Skills: focuses on solving conflict; maintains confidentiality; listens to others without interrupting; keeps emotions under control; remains open to others' ideas and tries new things.
- Teamwork: balances team and individual responsibilities; exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building a positive team spirit; puts the success of the team above own interests; able to build morale and group commitments to goals and objectives; supports everyone's efforts to succeed.
- Professionalism: tactfully approaches others; reacts well under pressure; treats others with respect and consideration regardless of their status or position; accepts responsibility for own actions; follows through on commitments.
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half puts you in the best position to succeed by advocating on your behalf and promoting you to employers. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity – even on the go. Download the Robert Half app and get 1-tap apply, instant notifications for AI-matched jobs, and more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2023 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use .