Manager, Product Marketing

Wilmington, MA
Analog Devices, Inc. (NASDAQ: ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $12 billion in FY22 and approximately 25,000 people globally working alongside 125,000 global customers, ADI ensures today’s innovators stay Ahead of What’s Possible. Analog Devices is looking for an intelligent and versatile Product Marketing Manager working with our RF Control Products Product team, based in Wilmington, USA who will be responsible for product development of our RF Switch, Attenuator, Amplifier and MCM products for various markets. Analog Devices Microwave Communication Group (MCG) is an industry leading broad market business unit that generates significant revenue and GM for the company. Part of the MCG, our RF Control Products Product team is responsible for RF Switches, Attenuators, Amplifiers and Modules. Targeting high performance RF applications in ADI’s broad customer base, MCG-CTL has market leadership position in the industry in Communications, Instrumentation, and Aerospace/Defense market verticals. We are looking for Product-Line/Marketing-Manager (PLM) for Aerospace/Defense focused RF-Control Products.
The successful candidate will join a cross-functional staff of high-energy and driven RF experts that manage all aspects of a product’s life cycle that starts with ideation, continues with development and release to high volume production, and culminates with the broad market business development of our products. Joined by other product line managers and development staff, our PLM is the ultimate business leader of the product portfolio and is responsible for managing our current business and defining our future business potential. Our PLM will work collaboratively with ADI’s Aerospace/Defense market segment teams to develop full signal chain solutions and lead the business discussions in the RF Control Products area of the potential opportunities.
The PLM is charged with growing the business for our existing markets and into new emerging markets and applications spaces. He/she will be responsible for the strategic direction of our product investments and serve as its principal spokesperson. An effective communicator, the successful candidate will work closely with ADI field sales and support teams and internal support functions in Operations, Qual/Rel, and foundry teams. The position also includes operational accountability for the Product Line's profit and loss.
The role is ideal for an ambitious, energetic, motivated individual looking for new career challenges with a proven product and RF application track record, who is customer application focused with excellent technical and communication skills. The candidate will report to the group’s director while working directly with our applications, design and product test engineering teams.
This position entails a significant level of influence internally with other technology and market groups within Analog Devices, and externally, with innovators and developers across the industry such as Tier1 customers and start-ups. The position requires good leadership and management skills, application level instincts, experience and insights to help develop and nurture the development of industry-leading products and contribute to new future product definition concepts that deliver strong financial returns for the company. Responsibilities/Duties
As Product Line Manager your direct responsibilities include:
  • Product line strategy and roadmap
    • Present viable business plans and strategies that show economic return on investment to executive leadership
  • Primary contact for worldwide sales and marketing team
    • Identify, develop and capture new business opportunities that align with the overall business objectives for growth. Actively manage the opportunity funnel within the product line and increase our conversion rates.
  • Customer facing and new product promotion
  • Pricing approvals, which includes working with various internal stakeholders to analyze costs and developing & negotiating pricing agreements
  • Product lifecycle management
  • In addition, you will oversee project accounting responsibilities which include:
    • Track all financial aspects of the Product Line (revenue, GM, bookings, etc.)
    • Track projects R&D spend and ensure projects are within budget
The ideal candidate …
  • BENG/BSEE degree in a technical discipline.
  • A minimum of 6 years industry experience in communication, instrumentation or general broad market RF applications.
  • Proven experience in successfully bringing new product technologies and solutions to market and driving customer adoption.
  • Demonstrable customer empathy and experience in identification of customer needs as well as an understanding of customer focused design practices.
  • Ability to develop insights about customers application issues and under application value creation.
For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls. As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process. Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group. EEO is the Law: Notice of Applicant Rights Under the Law . Job Req Type: Experienced
Required Travel: Yes, 25% of the time
Shift Type: 1st Shift/Days

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