Sales Enablement Specialist

About the role:

This role is focused on empowering Lumafield's growing sales organization through structured onboarding, robust training, and optimized sales support infrastructure. You will design, execute, and continuously refine enablement initiatives that ensure the sales team has the knowledge, tools, and insights they need to succeed.

As a Sales Enablement Specialist, you’ll be the connection point between sales leadership, marketing, operations, and customer success, ensuring alignment across functions and enabling a high-performing sales culture.

What You'll Do:

• Own and execute Lumafield’s new hire sales onboarding program, driving structured ramp-up plans and continuous learning.
• Develop and manage a modular training curriculum, including competitive intelligence, product education, playbooks, and objection handling content.
• Coordinate with subject matter experts to deliver engaging, scalable training sessions.
• Manage and optimize Lumafield’s Learning Management System (LMS), structuring content libraries, ensuring adoption, and tracking learner progress.
• Administer and support sales tools including Gong, Outreach, among others.
• Partner with Revenue Operations and Marketing to refine outbound messaging, email templates, and sales sequences.
• Track and improve outreach campaign performance through data-driven coaching and feedback loops.
• Define KPIs for enablement initiatives to monitor and report on onboarding outcomes and enablement ROI.
• Support cross-functional initiatives including product launches, sales content audits, internal events (e.g., SKOs), and sales communications.
• Adapt to evolving business needs, taking ownership of new initiatives as Lumafield scales.

About You:

• 3 - 5 years in a sales enablement, revenue operations, or sales training role, ideally within a manufacturing or B2B hardware environment.
• Experienced with sales tools like Gong, Outreach, HubSpot, Salesforce, and LMS platforms.
• Strong project management and content development skills, with an eye for scalable solutions.
• Data-driven mindset, focused on identifying performance gaps and optimizing programs.
• Excellent communication skills and a collaborative approach to working across teams and levels of seniority.
• Passionate about helping sales professionals succeed and fostering a high-performance sales culture.