Job Description
The Enablement Program Manager will be responsible for developing and delivering training to the SDR team to drive sales effectiveness and productivity. The colleague in this role will assess current and ongoing enablement needs, design and implement onboarding and continuous enablement programs, and work with SD management and Sales Enablement to measure the impact of the programs against sales goals.
- Partner with SD managers and Sales Enablement colleagues to identify performance gaps and needed services for Inbound and Outbound SDRs
- Review and upgrade SalesHood learning paths
- Evaluate current onboarding and ongoing processes and identify enablement needs
- Address gaps in knowledge and skills by developing and delivering training, coaching, and content that is aligned with corporate mission and strategy as well as current SD sales priorities
- Facilitate training courses in collaboration with subject matter experts and sales/services leaders
- Partner with company-wide subject matter experts and stakeholders to develop and deliver sales enablement assets, training, and coaching services focused on:
- Reducing time to productivity for SDRs
- Freeing up time for SD managers by taking on onboarding and ever-boarding responsibilities
- Improving SDRs’ ability to drive higher lead conversion
- Innovation to drive a culture of coaching
- Partner with sales leadership to plan and execute enablement strategy that drives measurable, improved sales performance
- Manage multiple projects in parallel for on-time delivery
- Conduct field listening exercises to identify enablement needs of the SD team
- Handle logistics and other organizational duties as necessary
- Participate in the development and execution of activities for sales meetings and kickoffs
Requirements:
- 1+ years in SDR role in SaaS company
- Bachelor’s degree in business, marketing, or related field or commensurate experience
- Experience delivering training
- Excellent project management and detail-orientation skills
- Ability to work cross-functionally and collaboratively with stakeholders in all departments
- Ability to learn quickly and work independently in a busy fast-paced environment
- Ability to pivot quickly when necessary, without sacrificing quality
- Superior communication, writing, and presentation skills a must
- Deep understanding of the current SDR sales processes
- Effective prospecting techniques and strategies
- Solid understanding of administrative tasks that are relevant to both Inbound and Outbound
- Knowledge of SalesHood and Highspot applications a BIG PLUS.
Proficient in the tools used by the SDR organization:
- SalesNav (Prospecting)
- 6sense – Lead insights
- Genesys – Telephony
- Outreach – Sequencing
- Salesforce – CRM
- Outlook – Email
- Microsoft Office Suite
- ZoomInfo – Tool to import leads
- Crunchbase – Fundings