TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
About the team:
The Business Training & Development team enables the Global Business Solutions (GBS) organization with Product, Sales Enablement, and Leadership & Professional Development.
About the role:
The Sales Enablement Partner plays a critical role in driving sales effectiveness and product adoption across North America. This role focuses on building scalable enablement programs, partnering with product teams, and implementing training initiatives that go beyond awareness to foster deeper product knowledge and drive measurable business impact. The ideal candidate will have a strong background in sales, sales strategy, enablement, or sales operations, with the ability to collaborate with cross-functional teams to support organizational growth.
Responsibilities:
1. Program Development and Execution:
- Design and implement scalable sales and product enablement programs that align with business goals and drive product adoption.
- Create comprehensive training materials, including storyboards, presentations, and playbooks, to support sales teams in effectively selling and positioning products.
- Develop both in-person and digital training sessions that cater to various learning styles and ensure consistent delivery across all channels.
2. Strategic Partnership and Stakeholder Collaboration:
- Partner with product teams to deeply understand product features, roadmaps, and positioning, and translate that knowledge into impactful enablement programs.
- Collaborate with sales leadership, business marketing, and other stakeholders to identify training needs and opportunities to improve sales competencies and execution.
- Leverage relationships to gather insights and feedback, ensuring that enablement programs address the unique challenges and needs of the sales teams.
3. Driving Adoption and Measuring Impact:
- Establish key metrics to track the adoption and impact of enablement programs, providing regular reports to leadership on program effectiveness.
- Continuously assess training outcomes to identify areas for improvement, iterating on content and delivery methods as needed.
- Analyze sales performance data to evaluate the success of enablement efforts and recommend strategies for further optimization.
4. Go-To-Market Support for Internal Launches:
- Build and deliver go-to-market strategies for new product launches by developing training programs that equip sales teams with the knowledge and tools they need to succeed.
- Drive alignment between sales, marketing, and product teams to ensure seamless execution of launch initiatives and consistency in messaging.
5. Scaled Program Delivery:
- Focus on creating enablement programs that can be delivered at scale across the U.S. and Canada, ensuring regional needs are met while maintaining a one-NA perspective.
- Integrate global best practices into regional programs, adapting content for local markets where necessary.
6. Budget Management and Vendor Partnership:
- Manage budgets for enablement initiatives, ensuring optimal allocation of resources.
- Partner with external vendors as needed to supplement internal capabilities and deliver specialized training solutions.