Sales Enablement Manager (U.S.)

Introduction
As a Sales Enablement Manager, you will bridge the gap between Revenue and Product Marketing, equipping our revenue team with the tools, content, and processes they need to excel. This role combines strategic planning with hands-on execution to drive revenue growth and streamline revenue operations.

A Little Bit About You

• You are passionate about empowering a go-to-market team to drive success in selling a highly technical product to a knowledgeable engineering audience. Our primary customers are Platform Engineering Leaders at large organizations, with our champions typically being Principal or Staff-Level Engineers.
• You’re scrappy and entrepreneurial.
• You rise to the challenge with ambitious goals and deliverables – and take even greater satisfaction in achieving them!
• You take full ownership and hold yourself accountable to success in your role.
• You’re not afraid to proactively ask questions and unblock yourself.
• Have proven experience enabling sales and solutions engineering teams to hit their targets and improve KPIs.
• You possess excellent writing and communication skills – you artfully convey complex ideas in succinct persona-tailored (technical and non-technical) content pieces across various mediums (one-pagers, presentations, web pages, videos, trainings, etc).
• You understand how to weave unique and differentiated product value into external facing resources.
• You create valuable content and ensure that content is reinforced and understood through workshops, training materials, etc.
• You like to teach and excel at training your GTM partners to clearly communicate messaging and guide buyers toward success.
• You are metrics-driven and know how to effectively assess the efficacy of your initiatives and identify gaps through data.
• You’re highly organized and can juggle multiple priorities and deadlines.

You’ll really stand out if

• You’ve previously held an Account Executive or Product Marketing title; or both!
• You have experience building a technical sales enablement function from the ground up – especially at a Series A startup.
• You know what success looks like – e.g. you’ve helped a company go from $5M to $50M.

Key Responsibilities

• Enablement strategy: Build, implement, and manage a sales enablement strategy that aligns with our overall sales goals and objectives, enhancing our sales team's productivity and effectiveness. Including building target account lists.
• Content development: Collaborate with Product Marketing and engineering to create and manage sales presentations, outbound email and linked-in sequences, objection handling, trainings, playbooks, one-pagers, case studies, and other collateral to support the sales process.
• Tools and resources management: Evaluate, implement, and manage tools and resources that optimize the efficiency and effectiveness of our sales team – including tools used for creating dynamic customer facing content like quotes and proposals.
• Knowledge management: Organize and maintain a central repository of sales resources, sales wikis about process and methodology, and training materials, ensuring materials are up-to-date and easily accessible.
• Metrics and performance analysis: Establish metrics and indicators to analyze sales performance, identify gaps, and recommend solutions.
• Workshops and training: Create and lead a variety of comprehensive technical and non-technical training courses and workshops for internal and external stakeholders.
• Onboarding and continuous education: Manage the onboarding process for new sales hires, ensuring they are quickly brought up to speed on best practices, sales processes, and effective sales techniques, and continuously advancing in their knowledge and skills.

Requirements

Essential Qualifications

• Experience: At least 3+ years of experience in sales enablement, ideally within a B2B Enterprise software or SaaS environment focused on highly technical products.
• Education: Bachelor’s degree in Business, Marketing, Communications, or a related field (or relevant work experience)
• Technical and Content Development Skills: Proven ability to create effective sales materials and tools, including sales presentations, playbooks, case studies, and training materials for a highly technical product.
• Communication and Training Skills: Excellent writing and verbal communication skills, with the ability to convey complex technical information clearly and persuasively to diverse audiences.
• Learning Design: Experience applying adult learning methodologies to design live, virtual and on-demand learning content and evaluate the success of a learning experience.
• Sales Experience: Understand and are familiar with Sales methodologies, processes, tools and technologies
• Project Management: Strong organizational skills with demonstrated ability to manage multiple projects and deadlines effectively.
• Analytical Skills: Ability to establish, track, and analyze key performance indicators (KPIs) to assess the efficacy of sales enablement initiatives.

Why Join Us?

• Work in a fully remote environment with a team that values innovation and collaboration.
• Play a pivotal role in shaping the success of our sales team and driving company growth.
• Enjoy opportunities for professional growth and learning in a fast-paced, dynamic industry.
• Salary based on experience and location.