M

Product Marketing Manager

MulticoreWare
Full-time
On-site
Chennai, Tamil Nadu, India
Product Marketing Manager – Mobility and Transportation BU
Experience: 3 - 7 years
We are looking for a self-motivated, energetic Product Marketing Manager to help us grow our business. The ideal applicant will be passionate about all things autonomous and automotive, and will have prior product positioning, GTM, competitive analysis, and creating marketing collateral expertise.

Job description
This position entails developing and leading the M & T Business Unit’s product positioning, messaging, marketing campaigns, and GTM initiatives. This individual will collaborate closely with cross-functional teams to understand our services, solutions, and target markets, and will apply their copywriting and creative skills to create compelling marketing materials.

Role Responsibilities
  • Establish products / solutions strategy and roadmap for global customers. Drive sales and external partnerships
  • Understand the competitive landscape—be an expert on our competitors’ positioning
  • Ability to present our company and articulate our services during First Customer Meetings across the Globe
  • Support each customer quote to include a business case, deliver commercial proposal by collaborating with architects and managers to map required investments
  • Develop marketing content that effectively communicates the value our solutions
  • Collaborate with corporate marketing to be able to lead and run marketing campaigns and train our sales team to effectively convey the same message
  • Meet with customers and offer technical solutions consistent with the Company capabilities and offerings to address customer needs



Requirements

  • Excellent narrative skills – You can effectively translate technical features into compelling value propositions that appeal with customers.
  • Familiar with marketing automation tools & ROI-tracking skills – Know what works
  • Strong communications in English. Foreign language fluency is a plus
  • Good all-roundknowledge in at least three from the following markets: ADAS, Autonomous Mobility or Robotics,Edge AI, Sensors (Camera, RADARs), Functional Safety ISO 26262, Automotive SPICE, Embedded software development.
  • An entrepreneurial mindset and the ability to motivate or influence peers, clients, and partners are essential
  • Passionate towards Robotics, Autonomous, Smart & Connected Mobility
  • Minimum of 3 years relevant experience in relevant automotive or robotics or AI domain
  • Education: BE/BS in CS or EE, or similar is required,MTech/MS/MBA is preferred