Product Marketing Associate

Company Description

Appcast is the global leader in programmatic recruitment advertising technology and services. With advanced technology, unmatched market data and a team of the industry’s best recruitment marketers, Appcast’s technology and services manage job advertising annually for enterprise clients across industries. Headquartered in Lebanon, N.H. with offices in the U.S., Canada and Europe. Appcast is part of the Stepstone group, a leading digital recruitment platform that connects companies with the right talent and helps people find the right job.  

Job Description

The Product Marketing Associate will play a pivotal role within the Marketing team to help support product launches, assist in creating marketing and sales materials, and learn how we position our products against competitors in the market.  

Job Responsibilities

• Learn about our buyers and how Appcast’s products help solve their challenges. 
• Help write and edit product messaging for use in marketing materials, emails, and the website. 
• Support go-to-market efforts for new products and markets with guidance from the marketing team. 
• Work with the Product team to understand upcoming features and help communicate their value to customers. 
• Assist in gathering customer stories- help identify potential candidates, prepare interview questions, and draft short case studies or testimonials. 
• Partner with sales and account teams to highlight customer success stories for use in marketing. 
• Help organize and update sales materials, including presentations and product comparison tools. 
• Assist with tracking competitors and updating internal documents that highlight how Appcast differentiates from the competition. 
• Collaborate cross-functionally with team members across a matrixed organization. 

Qualifications

• Excellent organization, attention to detail, with the ability to multitask and manage multiple tasks of varying complexities simultaneously.  
• High level of positive energy, drive, enthusiasm and commitment; must be a self-starter with strong time management skills and enjoy working in a fast-paced and collaborative environment. 
• Able to stay organized, manage time well, and follow through on tasks and deadlines with guidance from team leaders. 
• Clear and professional verbal and written communication skills. 
• Comfortable creating and editing presentations using tools like PowerPoint or Google Slides. 
• Eager to learn, self-motivated, and excited to contribute in a fast-moving, team-oriented environment. 

Education and Experience 

• Bachelor’s degree preferred. 
• 0-2 years of experience. 

Travel Requirements

• Travel for this position may include quarterly travel to attend internal and external meetings, however, this may vary based on business needs and opportunities.    

Fair Labor Standards Act Status

• Salaried Non-Exempt: Personnel will earn their regular salary and be entitled to overtime pay when they work over 40 hours in a workweek.  

Additional Information

Appcast recognized as one of Inc Magazine's "Best Workplaces" for 2024! 

• We’re the best at what we do. We’re the global leader in programmatic recruitment advertising. With advanced technology, unmatched market data and a team of the industry’s best recruitment marketers. 
• We have an amazing culture driven by great people. Headquartered in Lebanon, N.H. with offices in the U.S., Canada and Europe, Appcast is part of the Stepstone group. To better understand our company culture, read Our Story and check out Working at Appcast on our website.  
• We take care of our employees. We're dedicated to creating an inviting environment where individuals from diverse backgrounds can thrive and develop. We believe in providing competitive compensation and comprehensive benefits, ensuring our team can support their loved ones and one another. We enjoy fostering a sense of community through dedicated employee networks, fun gatherings, delicious food, and even welcoming furry friends into our workspace. We live our values each day including volunteering and giving back to our communities. 

All your information will be kept confidential according to EEO guidelines. 

Appcast is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.