Marketing Manager - Events and Sales Enablement ( Partner Solutions) (46865)

Description

Create awesome experiences for our Partners.
 
 
TELUS Partner Solutions (TPS) connects domestic and international service providers to Canada’s fastest network and a portfolio of industry leading solutions purpose built to help resellers grow their telecommunications business. At TELUS, we’re excited about the numerous ways technology will make a difference to society. As a team, we fuel growth for TELUS by enabling the innovation and success of service providers and resellers across the globe.

Join our collaborative marketing team where creativity meets strategic thinking. We're a diverse group that values both data-driven decisions and innovative solutions. Our work spans across various marketing initiatives, giving team members the opportunity to develop new skills and take on meaningful responsibilities. Whether we're analyzing campaign results or brainstorming fresh ideas, we work together to deliver impactful results in a supportive environment.
 

What you'll do:
 
As Marketing Manager – Events and Sales Enablement, you will be responsible for driving business growth through strategic event management and sales enablement initiatives. As someone with strong project management capabilities, you will oversee event logistics, budgets and ROI tracking. Success in this role requires excellent attention to detail, strong communication skills and the ability to build relationships across multiple stakeholders.
 
 

Your responsibilities
 

• Strategic Planning and Management
  • Maintain annual events & conferences calendar for TPS, including major industry events (B2B international telecom conferences), hosted events, and internal sessions; balancing business priorities, stakeholder objectives and budget
  • Identify and evaluate potential event opportunities, sponsorships and speaking engagements using conference matrix and evaluation form
  • Create and manage Salesforce campaigns to track leads and opportunities, and use post-event form to measure event ROI
• Event Execution and Operations
  • Lead end-to-end management of hosted events, including:
    • External webinars
    • Industry conferences
    • Hosted charity golf tournament
• Coordinate vendor contracts, logistics, and on-site execution
  • On-site execution includes room set up, coordinating logistics with venue managers, catering managers, and TPS delegates 
  • Ensure consistent brand messaging and visual identity across all event touchpoints
• Facilitate cross-functional meeting coordination between sales teams and other TELUS business units
• Sales Enablement
  • Maintain sales collateral library in Highspot
  • Coordinate Product Management lunch & learn sessions
  • Implement event lead capture and follow-up strategies

Qualifications

• Proven experience in event marketing and management
• Strong project management and organizational abilities
• Excellent verbal and written communication, negotiation and presentation skills 
• Data-driven decision-making capabilities
• Experience with project management tools (Preferably Monday.com or other similar tools)
• Ability to develop strong relationships with stakeholders, meet tight deadlines and tolerate ambiguity
• Effective problem solving and ability to resolve issues in creative ways
• Proficiency in Salesforce, GoToWebinar and the Google Suite is an asset

 
Required experience
 

• Bachelor’s degree in business, marketing or related field
• Three to five years of event marketing experience (both planning and on-the-ground), preferably in the B2B tech sector
• Proven experience working with sales teams and supporting programs to drive lead generation
• Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
• Ability to consistently produce results on time and within budget
• Bilingual (French and English) communications skills are an asset